The outdoor adventure sports arena has made it’s promises to it’s ever-so-dedicated female following. The forecast is for a whole lot less of the “shrink it and pink it” mentality and a whole lot more of showing men what women can do. I could only imagine the feeling that a male fly-on-the-wall might have gotten at the first Wild Women’s Project last month in the San Juan Mountains. I’d like to think he wouldn’t have been shocked at the amount of driven women in one place, but the reality of the situation is, he would have been blown away.
Read MoreI am passionate about connecting people, thrilled to hear people’s stories, and inspired to bring the best out of myself, my environment, my community and all those I meet. After five years in a traditional agency routine, six months on the road through Alaska and the West, and three years as a co-founder at BoldBrew, a public relations and marketing shop, this is my mantra: this is why I do what I do, live where I live, and am who I am. And so, last summer, BoldBrew launched the Wild Women’s Project, a space for women to gather, converse and ignite action on the outlook of creativity, conservation, connection and commerce in the outdoor community.
Read More“[The trip] provided such a valuable perspective on the fact that I’m not the only one who stays up at night thinking about outdoor issues like diversity and education,” says Boué, who joined other outdoor-industry professionals like pro skier Caroline Gleich, Wylder co-founders Jainee Dial and Lindsey Elliott, freelance writer Heather Balogh Rochfort and conservationist Maddie Carey on the “no cell service here”-style escape in Colorado.
Read MoreOur friends at BoldBrew launched a new initiative this year called the Wild Women's Project. The goal of the project was to create an innovative leadership and empowerment camp for women in the outdoors industry, including editors, athletes, photographers, and influencers. The weekend included hikes, yoga, workshops, and campfires. But in the end, BoldBrew just wanted to create a memorable experience for these incredible women and see what would happen, what would be shared, and what would come out of it.
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